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How to promote your hotel to Chinese tourists?

Did you know that only 5 percent of the 1.3 billion Chinese hold passports, yet the country is already the top global tourism spender? China’s outbound tourism has enormous potential, but how do you attract

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How do Chinese tourists choose their hotels?

145 million Chinese tourists travelled overseas last year, but how did they make their hotel or accommodation choices? The Chinese are quite cautious when selecting accommodation for their next overseas trip. Security is a top

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Data: China’s big spenders

In the past few years the Chinese government has loosened restrictions on foreign travel, enabling millions of its citizenry to visit foreign lands. Along with a greater ability to travel is the enhanced prosperity Chinese